LUS 3-Step Shampoo, Conditioner, and Styler Set for Wavy Hair

Curls ≠ Complicated: Our Simplified Curl Routines Unlock Healthy, Beautiful Hair

At LUS, our mission is simple: to encourage you to love and accept yourself fully, so your unique beauty can shine through. That's why we incorporated this ethos right into our company name - LUS stands for "Love Ur Self."

We believe in quality over quantity, which is why our core product line is built around a straightforward 3-step system: wash, condition, and style. In our opinion, if a product really works, you shouldn't need endless hours and a drawer full of expensive beauty products to look your best.

We put a lot of LOVE into developing our products, focusing on honesty, transparency, and effective ingredients that actually work. We carefully select powerful, hair-nourishing nutrients like shea butter and moringa oil, and leave out any harmful additives often found in mainstream beauty products.

Whether you have beachy waves, loose wavy-curls, or tight kinky-coils, our customized curl care systems are designed to bring out the best in your unique hair texture. Our Fragrance Free Wavy 3-Step System, for example, includes a Gentle & Moisturizing Shampoo, Ultra-Hydrating & Detangling Conditioner, and All-in-One Styler specifically formulated for voluminous, defined wavy hair (2A, 2B, 2C).

We're so confident you'll love our products that we back them with a 30-day money-back policy. As a team of real curlies, we know that learning how to care for your curls is a journey, and we created these products to help you embrace and enhance your natural beauty along the way.

Our curl care is clean, vegan, and cruelty-free, so you can rest assured that it's suitable for sensitive skin. No crunch, no cast, unscented and non-sticky - just touchable, defined waves, spirals, kinks, and coils.

So, whether you're just starting your curl journey or need a refresher, discover your curl type and choose the customized hair care system that's made especially for you. Say goodbye to the guesswork and hello to healthy, beautiful hair with our simplified curl routines.

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